C by GE Sol is the industry’s first Amazon Alexa-embedded lighting product. It combines the functions of a lamp in a contemporary design with visual light cues for your everyday tasks, sleep-enabling technology, and all the skills you find in an Amazon Alexa product without the need for a stand-alone Alexa device. You can give voice commands to Sol to listen to the latest news, play music, order your dinner and more. The innovative C by GE Sol also has a clock function that you can enable that puts illumination around Sol’s ring where clock hands would go in a traditional clock. Have trouble sleeping? GE’s C Sleep light helps reinforce the human body’s natural rhythm and melatonin production for sleep and awaken more efficiently. You can also tune your 60-watt equivalent light to daylight or soft white color temperatures with a voice command or through the C by GE app.

PRODUCT: CE BY GE SOL WITH AMAZON ALEXA

TARGET USERS: Consumers interested in voice-driven, smart products

PRIMARY FEATURES:
-Circular-shaped smart illumination product with built-in Amazon Alexa
-Contemporary design
-60-watt equivalent light
-Pair visual cues from Sol with everyday tasks
-Built-in sleep technology to help you produce more melatonin to prepare for sleep and awaken with more energy
-Tune lighting with a voice command or using C by GE app, anywhere from crisp, refreshing light to warm, relaxing light
-Has all the Amazon Alexa product skills, such as using your voice to order foods, play music, listen to the news and more

CURRENT PROMOTION:
-Promotional waitlist is now open for pre-ordering
-Anyone who signs up on the waitlist will be first in line when product ordering goes live
-Early adopters will receive a 20% discount off the expected price of $199.99
-Product is expected to ship in September

PRICING/OPTIONS/AVAILABILITY:
-Expected retail price $199.99
-Pre-order now and get a 20% discount
-Expected to ship September 2017 from Amazon and CbyGE.com
-For more information: CbyGE.com