The new Amazon Fire TV is Amazon’s most affordable 4K-enabled device ever, at just $69.99. It’s an awesome forty percent more powerful than Fire TV stick and works seamlessly with 4K Ultra HD or HDR compatible TVs. It boasts true-to-life picture quality and sound with vivid colors, 60 fps, HDR and Dolby Atmos audio. It has the most accurate voice search on a streaming media player–simply ask your Alexa Voice Remote to find, launch and control content. For example, press the button on the Alexa Voice Remote and say “Find drama” and Alexa will show you results from apps like Netflix, Hulu, SHOWTIME, Amazon Video and more. Have an Amazon Echo device? You can easily pair your Fire TV to any of your Echo devices to enjoy hands-free, far-field voice control, powered by Alexa.

PRODUCT: NEXT-GENERATION AMAZON FIRE TX WITH 4K ULTRA HD AND HDR

TARGET USERS: Consumers who love to stream TV and movies

PRIMARY FEATURES:
-Easy to set up and use
-Gives you access to tens of thousands of channels, apps, and Alexa skills
-Watch over 500,000 TV episodes and movies from Netflix, Hulu, HBO, SHOWTIME, STARZ, Amazon Video and more
-Brilliant 4K picture quality from thousands of immersive 4K Ultra HD titles available when connected to a 4K Ultra HD or HDR compatible TV
-Can control your smart home enabled lights, thermostats, and other compatible devices, using Alexa
-It can also play music, view camera feeds on your TV, check the weather and more via Alexa
-Supports smart home cameras such as available from Arlo, Ring, Nest and August and show the feed on your TV
-1.5Ghz quad-core processor
-Dual-band 802.11ac Wi-Fi
-2GB memory, 8GB storage

PRICING/OPTIONS/AVAILABILITY:
-Suggested retail price $69.99
-Available for pre-order now on amazon.com/firetv, will begin shipping October 25 to U.S. customers
-For more information: amazon.com/firetv