Virgin Mobile Custom is a no-annual-contract, multi-line offer with parental controls and the ability for you to tailor your plan to meet your needs and your family’s needs. It’s perfect for back-to-school! It’s such a flexible plan that you can use your existing smartphone on any carrier and still access the parental controls available with Virgin Mobile Custom. Simply purchase a Custom smartphone for your child or other user, download the Custom Control App from the Apple App Store or Google Play for free, and you can manage what your child is using or spending.

PRODUCT: VIRGIN MOBILE CUSTOM PLANS

TARGET USERS: Parents who want control over the amount of voice, text, and data their family members use each month

PRIMARY FEATURES:
-Initially available on 3 devices: LG Unify for $129.88, LG Pulse for $99.88 and ZTE Emblem for $79.88
-Able to activate up to 5 lines by purchasing a designated Custom phone and activating that device on the Base Plan which comes with 20 texts and 20 voice minutes, or the Unlimited Plan with unlimited talk and text
-Plans can be adjusted at any time during the month directly from each person’s device or controlled by the primary user
-Pricing information is displayed in real-time so you know what your exact mobile monthly charge will be before you confirm your selection
-Powered by ItsOn Smart Service Virtual Network Technology

PRICING/OPTIONS/AVAILABILITY
-Can activate up to 5 lines for as little as $6.98 per line per month
-Unlimited talk and text plan is $35 per line per month (not eligible for sharing)
-Can purchase only unlimited texting for $10 or unlimted voice for $18
-“Add-ons” that provide unlimited access to such apps as Facebook or Pandora or provide 30 minutes international calling to specific countries can be added on a recurring or one-time basis
-Available August 9 at select Walmart stores exclusively
-For more information on the Custom plans: www.virginmobileusa.com