Apple has updated MacBook Pro with Retina Display to include faster processors, double the memory in both entry-level configurations and up to 9 hours battery life. The top-of-the line 15″ MacBook Pro with Retina Display also has a new, lower starting price: $2499. Starting today, Apple has also lowered the starting price of the non-Retina 13″ MacBook Pro to $1099.

PRODUCTS: 13″MACBOOK PRO AND 13″ & 15″ MACBOOK PRO WITH RETINA DISPLAY

TARGET USERS: MacBook Pro and MacBook Pro with Retina Display are perfect for consumers ready to switch from Windows

PRIMARY FEATURES 13″ MACBOOK PRO:
-OS X Mavericks
-2.5 GHz quad-core Intel Core i5 processor
-Turbo Boost speeds up to 3.4 GHz
-4GB memory
-Intel HD Graphics 4000
-500GB hard drive

PRIMARY FEATURES 13″ MACBOOK PRO WITH RETINA DISPLAY
-OS X Mavericks
-2.6 GHz (up to 3.0 GHz) dual-core Intel Core i5 (up to i7) processor depending on configuration
-Turbo Boost speeds range from up to 3.1 GHz to 3.5 GHz
-8GB memory with up to 16GB memory depending on configuration
-256GB flash storage with up to 1TB flash storage available on configuration
-Intel Iris graphics

PRIMARY FEATURES 15″ MACBOOK PRO WITH RETINA DISPLAY:
-OS X Mavericks
-2.2 GHz (up to 2.8 GHz) quad-core Intel Core i7 processor
-Turbo Boost speeds range from up to 3.4 GHz to 4.0 GHz
-16 GB memory
-256GB flash storage with up to 1TB flash storage available on configuration
-Intel Iris Pro graphics (with NVIDIA GeForce GT 750M graphics in model starting at $2499)

PRICING/OPTIONS/AVAILABILITY:
-Suggested retail price 13″ MacBook Pro starts at $1099
-Suggested retail price 13″ MacBook Pro with Retina Display starts at $1299
-Suggested retail price 15″ MacBook Pro with Retina Dispaly starts at $1999; top-of-the line starts at $2499
-Available now at major retailers nationwide and online
-For more information: www.apple.com/macbook-pro