LG Electronics has been listening to consumers and has developed the new LG G3 smartphone under the concept Simple is the New Smart. The LG G3 smartphone combines the latest in advanced technology with a simplified user experience. The LG G3 smartphone will be launched globally with events taking place in six cities worldwide-London, New York, San Francisco, Seoul, and Istanbul- starting on May 28 in South Korea.

PRODUCT: LG G3 SMARTPHONE

TARGET USER: Consumers who want the latest in smartphone technology with a simplified ease in use in all applications

PRIMARY FEATURES:
-4G LTE/HSPA+21 Mbps(3G) network
-Android 4.4.2 KitKat operating system
-Qualcomm Snapdragon 801 (up to 2.5 GHz Quad-Core)
-5.5″ Quad HD IPS display (2560 x 1440, 538 ppi)
-16/32 GB eMMC ROM with 2/3 GB DDR3 RAM
-MicroSD slot up to 128GB max
-Wi-Fi 802.11 a/b/g/n/ac; Bluetooth Smart Ready(Apt-X), NFC. SlimPort, A-GPS/Glonass
-USB 2.0
-Rear 13MP Optical Image Stablizer Plus camera with Laser Auto Focus
-Front 2.1MP camera
-3000 mAh removable battery
-Smart Keyboard, Smart Notice, Knock CodeTM, Content Lock, Kill Switch features

PRICING/OPTIONS/AVAILABILITY:
-Suggested retail price TBD
-Comes in 5 colors: Metallic Black, Silk White, Shine Gold, Moon Violet, Burgundy Red
-Accessories offered: QuickCircleTM Case in 5 colors, LG Tone InfinimTM(hbs-900) Bluetooth Stereo headset, Wireless Charger
-Will begin rolling out May 28 in South Korea on more than 170 carriers; USA release date yet to be announced
-For more information: www.lg.com