The health and fitness experts at Fitbit have developed the new Fitbit Ionic, the ultimate health and fitness smartwatch chock-full of premium features, and the new Fitbit Flyer, their first wireless headphones. Fitbit Ionic includes advanced features such as industry-leading GPS, enhanced heart rate tracking, on-device guided workouts, and automatic sleep tracking with Sleep Stages. It also includes smart features like contactless payments, on-board music, notifications and a variety of popular apps and clock faces via the Fitbit App Gallery. The Fitbit Flyer wireless headphones boast a durable, sweatproof design, customizable fit, and an advanced sound performance whether you are listening to music seamlessly from your Fitbit Ionic smartwatch, Audio Coaching from the Fitbit Coach smartphone app or staying in touch while on the go.
PRODUCTS: NEW FITBIT IONIC AND FITBIT FLYER WIRELESS HEADPHONES
TARGET USERS: Perfect for consumers interested in health and fitness; great headphones for use while exercising and more
PRIMARY FEATURES FITBIT IONIC:
-Easy to read touchscreen display
-Dynamic, personalized on-device workouts
-New Run Detect feature automatically tracks your run using GPS tracking
-Industry-leading GPS allows you to see pace and distance, record elevation climbed, split times and a map of your walk, run or ride right on your wrist
-Water resistant up to 50 meters
-Industry-leading lap counting
-Enhanced PurePulse heart rate tracking
-New relative SpO2 sensor for estimating blood oxygen levels
-Store and play more than 300 songs
-Download and listen to your favorite Pandora stations
-Extended smartphone notifications, receive call, text. and calendar alerts, as well as notifications from apps on your smartpnone
-Automatic Sleep Tracking
-Battery life of up to 5 days
PRIMARY FEATURES FITBIT FLYER WIRELESS HEADPHONES:
-Lightweight, durable, sweatproof design
-Interchangeable ear tips, wings, fins and an adjustable cable
-Wireless; delivers premium sound and powerful bass
-Use 3-button control box to control music and calls
-Seamlessly connects to Fitbit Ionic
-Switch with ease between multiple devices with Bluetooth 4.2
-Up to 6 hours playtime
PRICING/OPTIONS/AVAILABILITY:
-Suggested retail price Fitbit Ionic $299.95
-Available in three color combination: silver gray tracker and clasp with blue gray band, smoke gray tracker and clasp with charcoal band, or burnt orange tracker and clasp with slate blue band.
-Optional Classic and Sport accessory bands suggested retail price $29.95
-Optional hand-crafted and perforated Horween leather bands suggested retail price $59.95
-Available online now at Fitbit.com and at major online retailers, in retail stores nationwide Oct.1
-Suggested retail price Fitbit Flyer $129.95
-Available in lunar gray or nightfall blue
-Available online now at Fitbit.com and at major online retailers, in retail stores nationwide Oct.1
-For more information on either product: Fitbit.com