The next generation of the Xperia brand has arrived and is ready to lead us into a new era of smartphone personalization and intelligence. The Xperia X series lineup includes Xperia X Performance, Xperia X, Xperia XA, and Xperia XA Ultra. These phones are engineered to allow you to achieve more through Xperia’s acclaimed powerful battery performance, innovative camera technologies and unparalleled design. The Xperia X series boasts advanced camera technologies. For example, the 23MP camera on Xperia X Performance with Quick Launch is Sony Mobile’s fastest and smartest yet with the all-new Predictive Hybrid Autofocus in both Xperia X Performance and Xperia X developed in collaboration with Sony Alpha camera engineers. Predictive Hybrid Autofocus tracks your subject and predicts its next move so you can automatically capture action shots in the sharpest detail with no blur.
PRODUCTS: SONY XPERIA X SERIES SMARTPHONES
TARGET USERS: Perfect for consumers who want a smartphone with powerful performance, innovative camera technology, premium design and long-lasting battery
PRIMARY FEATURES XPERIA X AND XPERIA X PERFORMANCE :
-Both have 5″ Full HD 1080p TRILUMINOS Display for mobile; X-Reality for mobile and Dynamic Contract Enchancement
-Both have Android 6.0 Marshmallow OS
-Xperia X has Qualcomm Snapdragon 650 processor; Xperia X Performance has Qualcomm Snapdragon 820 processor
-Both have 3GB RAM, and up to 32GB flash memory; microSD card with up to 200GB storage
-Xperia X has 2620mAh battery; Xperia X Performance has 2700mAh battery
-Both have 23MP main camera with 1/2.3″ Exmor RS for mobile sensor; Predictive Hybrid AF; Quick Launch; 24mm wide-angle G Lens, F2.0; SteadyShot with Intelligent Active Mode and Full HD 1080p Video Recording, Superior Auto Mode
-Both have 13MP front camera with 1/3″ Exmor RS for mobile sensor; Quick Launch; 22mm wide-angle lens, F2.0; Low-light scene recognition; SteadyShot with Intelligent Active Mode and Superior Auto Mode
-Both have High-Resolution Audio with Digital Noise Cancellation; Clear Audio+
-Xperia X Performance rated IP65/68 dust-tight and water resistant
-Both are enabled with Qualcomm Quick Charge 2.0 so you can get 5.5 hours usage with just 10 minutes charging it with a certified Quick Charge 2.0 charger (which also comes as an optional accessory for Xperia XA)
PRIMARY FEATURES XPERIA XA AND XPERIA XA ULTRA:
-Both have Android 6.0 Marshmallow OS
-Xperia XA has a 5″ 720p HD borderless display; Xperia XA Ultra has a 6″ 1920 x 1080 borderless display
-Xperia XA has a MediaTekHelio P10 processor; Xperia XA Ultra has a MediaTek MT6755 octa-core 64-bit processor
-Xperia XA has 2GB RAM, 16GB storage, up to 200GB with microSD card; Xperia XA Ultra has 3GB RAM, 16GB storage, up to 200GB with microSD card
-Xperia XA has 13MP main camera with Exmor RS; Xperia XA Ultra has 21.5MP main camera with Exmor RS, Hybrid autofocus, HDR
-Xperia XA has 8MP front camera with Exmor RS; Xperia XA Ultra has 16MP front camera with Exmor RS, 88-degree wide-angle lens, flash, OIS, Autofocus, HDR
-Xperia XA has 2300mAh battery; Xperia XA Ultra has 2700mAh battery
PRICING/OPTIONS/AVAILABILITY:
-Xperia X is now available for pre-order through Amazon.com, BestBuy.com/sony, bandh.co/sony and ReaganWireless.com/sony for $549.99 with a free 128GB microSD card; release date June 26
-On June 19, Xperia X Performance will be available for pre-order for $699.99 with a free 128 microSD card, release date July 17
-On June 19, Xperia XA will be available for pre-order for $279.99 with a free microSD memory card, release date July 17
-On June 19, Xperia XA Ultra will be available for pre-order for $369.99 with a free 64GB microSD memory card, release date July 19
-Pre-order offer for all four include 3 free Sony Pictures movies and a UCH10 Quick Charger($35.90 MSRP) for Xperia X and Xperia X Performance
-For more information: SonyMobile.com/us