Want a fun gift for Father’s Day or graduation? Ready to make that “man cave” smell great? Yankee Candle has launched 2 new fragrances, along with the return of 3 favorites, in its popular limited edition Man Candles collection. Choose from Camouflage-a natural woodsy blend of fresh air, golden leaves, and oak tree bark; On Tap- the cool golden aroma of a freshly poured draft beer; Man Town-a masculine blend of spices, woods, and musk; MMM,Bacon!-the mouth-watering aroma of sizzling hickory-smoked bacon, and Riding Mower- the summery smell of freshly cut grass.

PRODUCTS: LIMITED EDITION MAN CANDLES III COLLECTION

TARGET USER: Anyone looking for a fun, unexpected Father’s Day or graduation gift; the Yankee Candle collector

PRIMARY FEATURES:
-Burn time 110 to 150 hours
-Lead-free wick with 100% natural fibers for clean burn
-Custom blended wax formulation
-Premium-quality ingredients infused with natural essential oils
-Comes in Large Jar Candle and Footed Tumbler Candle

CURRENT PROMOTIONS:
-On Tap Secret Bartender (runs 5/13-5/16):
Yankee Candle will host a Happy Hour(randomly chosen between 8am and 5pm EST) each day during which fans can enter a Facebook Timeline promotion. Four fans will be randomly selected to win a free On Tap large jar candle.
-Heroes Wear Camo (runs 5/19-6/8):
Share a picture of the hero in your life on Facebook, Twitter, and Instagram! Tell what makes your relationship so meaningful, while tagging @YankeeCandle and using the hashtag #HeroesWearCamo.
One winner randomly selected each week from each platform to win one Camouflage large jar candle.
-Father Nose Best (runs 5/26-6/1):
What’s the best advice your father ever gave you? Post it directly to your Facebook wall or send a tweet using hashtag #YCFatherNoseBest. 5 winners from each platform will win the entire Man Candles III collection, and Yankee Candle will choose its favorite entries to create custom images.
-Show Us Your Man Cave Instagram (runs 6/2-6/8):
Post pictures of yours or your friend’s “Man Cave” to Instagram using the hashtag #YankeeCandleManCave. Man Caves are that special place where guys go to escape. 3 winners will be chosen to receive the entire Yankee Candle Man Candles collection.

PRICING/OPTION/AVAILABILITY
-Suggested retail price $17.99 Large Jar Candle
-Suggested retail price $27.99 Footed Tumbler Candle
-Available now at Yankee Candle retail stores, at www.yankeecandle.com, and at select retailers nationwide
-For more information on the candles and the contests: www.yankeecandle.com