Here’s a fun way to encourage healthy habits and exercise for children with the wearable LeapBand Activity Tracker! The LeapBand Activity Tracker comes with 8 different customizable pets-a cat, dog, dragon, monkey, panda, unicorn, penguin and robot. Children pick and customize their pet and play 10 preloaded active games and challenges. As those are completed, they have access to 40 additional free challenges. Completing challenges earns points so children can unlock each of the 8 additional pets and receive virtual awards. Kids are kept interested and active by completing a variety of activities such as “Walk like a crab”, “Spin like a helicopter” and “Pop like popcorn.” Mini-games to keep them engaged and learning include: “Pet Boogie” and “Pet Chef”.

PRODUCT: LEAPBAND ACTIVITY TRACKER FOR KIDS BY LEAPFROG

TARGET USER: Perfect for the child who likes computer games but needs encouragement to stay active

PRIMARY FEATURES:
-Fit-band style
-Built-in accelerometer
-High-resolution color screen
-Rechargeable battery
-Water-resistant design
-free downloadable companion app-the Petathalon-kids compete as their own virtual pet in 6 mini-games to win extras. Downloads to LeapPad Ultra, an iOS or Android smartphone or tablet.

PRICING/OPTIONS/AVAILABILITY:
-Suggested retail price $39.99
-For children ages 4-7
-Comes in green, pink, and blue colors
-Available August 2014 in the U.S. at major retailers and online
-For more information: www.leapfrog.com/leapband